5 November 2020 · Head of Development Management (Stephen Butler)
Manx Telecom Cabinet, Jurby Road, Sandygate, Ramsey, Isle Of Man, IM7 3bj
The proposal involves installing a total of 10 signs across the Jurby Industrial Estate, including two illuminated totem entrance signs (2800 x 2500mm in corten steel with LED lighting), two directional signs, and six finger post signs, as part of the 'Jurby Initiative' to improve the estate's appearance and visitor gu…
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The officer assessed the main issues as potential impact on the street scene and highway safety. The signage would result in 'significant improvements' to the existing estate and provide 'an enhanceme…
General Policy 2
Requires development to respect site and surroundings in siting, scale, design; not adversely affect character, amenities, highway safety, or landscape. Officer assessed signage as appropriate for industrial estate, enhancing entrances without undue visual impact, with controlled lighting minimising glare.
General Policy 6
Permits advertisements in towns/villages if high design standard, relate well to site/building, in keeping with area, no highway hazard. Applied to ensure signs enhance rather than detract from industrial estate street scene.
General Policy 7
Restricts off-site advertisements in towns/villages. Signs relate directly to the estate entrances and internal locations, considered compliant.
General Policy 8
Permits rural advertisements if on/near premises, no detriment to appearance/landscape, minimal hooded illumination, no highway hazard or ecological impact. Lighting is low-level LED, time-controlled, essential for estate ambience without adverse effects.
Time limit
The advertisement(s) hereby granted consent shall be begun before the expiration of four years from the date of this notice. Reason: To avoid the accumulation of unimplemented advertisement consents.
Materials approval
Prior to the installation of any totem a detailed design of the totem is required to be submitted and approved in writing by the Department and this approved scheme is required to be fully adhered to. Reason: In the interest of the visual amenities of the area.
do not object to the application
Jurby Parish Commissioners expressed concerns about the design, naming, and historical insensitivity of the proposed signage and rebranding, while DOI Highways Division stated they do not oppose the application.
Key concern: inappropriate 'park' theme and naming not sympathetic to airfield history
Jurby Parish Commissioners
ObjectionJurby Parish Commissioners are disappointed that there was no consultation with them before this application was taken to planning; the park theme is not sympathetic to the natural countryside environment and the name Airfield or Jurby Airfield would be more appropriate; The stark girder-like corten steel ‘Jurby totems’ are suggested to reference the less attractive landscape features of RAF Jurby; the proposed rebranding is considered to be confusing and out of keeping with the estate’s surroundings
Department of Infrastructure (DOI) Highways Division
No ObjectionDo not oppose
